Accepting new clients

Stop buying roofing leads. Start booking real inspections.

We put pre-qualified homeowners on your calendar — people who asked for the inspection, own the property, and are ready to talk. No shared lists. No storm-chaser leads resold to four other roofers.

Schedule a Call Free 15-minute strategy session
This monthLive
23
Qualified appointments booked
38%
Close rate
Industry avg 22%
9.2x
Return on ad spend
Trailing 90 days
Roof ReplacementStorm DamageInsurance RestorationRoof RepairMetal RoofingShingle RoofingCommercial RoofingGutter & Siding Roof ReplacementStorm DamageInsurance RestorationRoof RepairMetal RoofingShingle RoofingCommercial RoofingGutter & Siding
Why it isn't working

Most roofing lead gen is built to sell you leads, not roofs.

You've probably tried all of it. Lead marketplaces that sell the same homeowner to five roofers. Door knocking after every hailstorm. An agency that ran your ads for three months and reported reach.

Shared leads — the same homeowner fielding calls from five roofers

Renters, tyre-kickers, and homeowners just pricing a repair they'll never do

Crews and estimators sent to inspections nobody shows up for

Agencies that report impressions instead of signed contracts

No way to tell which ad actually produced a roof

$187

Average cost per lead on roofing search ads — at a $10.70 cost per click and a 7.33% home-services conversion rate.

Source: LocaliQ 2025 Home Services Benchmark Report, 3,211 campaigns

Our solution

Everything done for you

From the ad to the booked appointment. You show up and close.

01

Targeted ad campaigns

Facebook and Instagram campaigns built around your offer and your service radius — targeted to homeowners in the ZIP codes you actually serve, filtered for property ownership, and adjusted after every storm event in your market.

$1.20–2.80
Home-services CPC · industry
1.5%
Benchmark CTR · industry
02

Instant follow-up

Every enquiry gets a response in seconds, not hours. Automated qualification confirms they own the home, identifies the roof issue, and runs around the clock — so you stop losing jobs to whichever roofer called back first.

24/7
Coverage
<60s
First response
03

Appointments on your calendar

Qualified homeowners book inspections directly into your crew's real availability. We confirm and send reminders, so your estimator isn't driving across the county to an empty driveway.

3
Reminders before the visit
Live
Calendar sync
04

One roofer per market

We work with one roofing company per metro. Your leads are yours — you will never be bidding against another Agency 8 client on the same roof.

1
Roofer per metro
0
Shared leads
05

Full pipeline visibility

CRM setup included. Every lead tagged to the campaign that produced it and tracked from first click through to signed contract — so you know what a roof actually cost you to sell, not what a click cost.

47
New leads
23
Appointments
9
Roofs signed
$127K
Pipeline value
How it works

From kickoff to booked inspections

Setup is not the slow part. Getting the offer, the targeting, and the follow-up right is what decides whether the spend works.

01

Strategy call

We learn your crews' capacity, your average job value, your service radius, and whether you want retail or insurance work.

02

Campaign build

Ads, roof-specific creative, landing page, tracking, and follow-up automation — built and connected before a dollar goes out.

03

Launch & optimise

Campaigns go live in controlled tests. We read the data weekly and cut what doesn't earn its budget.

04

Scale what works

Budget moves behind the campaigns producing booked inspections. Your crews stay full and you focus on closing.

The economics

Why Meta beats search for roofers

Published industry benchmarks, not our claims. These are the numbers the whole market is working against.

71%
of US adults use Facebook
$10.70
Roofing search CPC
$1.20–2.80
Home-services Meta CPC
$2.5–10K
Typical monthly roofing ad spend
We're a new agency, and we'd rather say so than borrow someone else's numbers.

Every roofing marketing page you've landed on this week showed you a close rate and a revenue figure. Ask any of them which client it came from and watch what happens.

We're taking on a small number of founding clients at a reduced rate while we build our own case studies in this vertical. You get the lower price. We get results we can actually name. When we publish numbers, they'll be yours, with your permission, with your company on them.

1
Roofer per metro
Founding
Client pricing
You
Own the ad account

Benchmark sources: LocaliQ 2025 Home Services Benchmark Report (3,211 campaigns); WordStream 2025 Facebook Ads Benchmarks (1,000+ campaigns); Pew Research Center 2025. Industry figures shown for context — not results produced by Agency 8.

Calculate your potential

See what this could be worth

Enter your numbers to model what a working acquisition system could produce each month.

$
What a typical replacement is worth to you.
%
Of the inspections you run, how many become signed roofs.
Set this to what your crews could realistically handle.
Discuss these numbers on a call

Your monthly potential

20
Inspections / month
7
Roofs signed
$59.5K
Monthly revenue
$714K
Annual potential

This is a projection based only on the figures you entered. It is not a forecast, a guarantee, or a claim about results Agency 8 has produced. Actual outcomes depend on your market, storm activity, offer, budget, and sales process.

Next step

Let's find out if we're a fit.

Fifteen minutes. We'll look at your average job value, your close rate, and your market — and tell you honestly whether paid acquisition works for your roofing business. If it doesn't, we'll say so.

Schedule a Call